What is a
Branding Agency

A branding agency is a type of “Communication Expert” that specializes in creating and launching brands as well as rebranding. As a Branding agency we create, plan and manage branding strategies. Additionally we also handle advertising and other forms of promotion and activities.

Branding is the process of developing the company's brand; including the name, identity system and messaging platform. The brand message is then applied to marketing & advertising campaigns and collateral, which are intended to spread that brand message.

Brand is every commodity & product that you see, use and come across which you can identify with a unique name.

A glimpse from Xanthum Portfolio. Click to see our Portfolio

Does your Brand Speak!

Everything you do influences your brand regardless of its outcome. From the colors of your logo to the texture of your packaging or be it the choice of media to the staff you hire. It is all part of your brand story and every element should reflect the truth about your brand back to your audience. Look around and you will know why a certain soap brand has more market share than its competition or why people look for a particular drink on the shelves. It’s not their choice; it’s what you make them choose with your brand story.    

Commodity to Brand

A brand story is a lot more than a colorful logo or a catchy tagline posted on a billboard to attract attention for a few weeks. Do you ever wonder why people ask for coffee and not for Nescafe but the same ask for Coke even if it is another brand? When commodities turn into a brand they become part of our household. Hence, every brand has a character just like every household member. It is exactly how to give your brand that right character that can find its place in the right household.

Don’t Get Confused

Let’s start writing your story here with Xanthum. Let’s find out if your brand is a lass or a lad. Is it a luxury or a necessity and if it is playful or serious. Mark your brand’s creative values and set its course that takes it where it belongs.

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Develop your
Own Brand

Do you know that Brand Development cost a lot less then buying a franchise? It’s just like buying your own property rather renting it. It’s a simple business proposition that gives you High Return on your Investment. The only catch is that you need the right team to do it for you. We specialize in Developing Franchise Food Chain Brands. Our success stories are all over. We have done it for others and we can do it for you.  So talk to us before you decide to buy a food franchise and we will show you the brighter side of it. 

Brand Development is not about a logo design.
It's way more that just fancy colors & artworks

These are a few success stories that we have written in the recent years. These brands are leading in their respective markets and growing every day. Would you like to own such a brand that gives you maximum return on your investment ?
Learn more about branding